Summer of Soccer: What Businesses Need To Know

Welcome to this half hour, introductory session on how The FIFA World Cup 2026 will be something your business can capitalize on. Games will be bringing approximately 800k international visitors to the Foxboro Area. As a secondary market, Rhode Island expects significant spillover due to the Boston area matches. This half an hour session is a preview of the in-person event on March 11th at Bryant University.

This session provides foundational awareness and a preview of RISBDC’s in-person Summer of Soccer Business Readiness Event on March 11, where businesses will receive more detailed tools and operational guidance.

Participants will learn about:

• The World Cup 2026 timeline and Foxborough match schedule
• Expected economic impact and potential spillover into Rhode Island
• Global soccer culture and fan behavior
• Why the World Cup is relevant across all business sectors
• Common operational pressures during global-scale events